Online sales: Do it yourself or outsource it?
October 9th, 2015
When it comes to selling goods and services online, business owners have a dazzling variety of options. Which ones, however, really make sense?
Jason Goldberg, vice president of commerce strategy for Razorfish, says there are three ways you can really sell stuff online. The first one is to partner with a marketplace such as eBay or Amazon. Those marketplaces sell the goods, collect credit card information, and then give you your cut. You don’t have to collect personally identifiable information about shoppers and store it on your own servers or websites. “And then you’re not on th